Susan Blackmore studies memes: ideas that replicate themselves from brain to brain like a virus. She makes a bold new argument: Humanity has spawned a new kind of meme, the teme, which spreads itself via technology — and invents ways to keep itself alive
![Memes and „temes“](https://www.wienercouch.at/wp-content/uploads/2017/10/susanblackmore.jpg)